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Ultimate Guide to Betting Sites in Kenya

Online bookmakers in Kenya are renowned for giving their customers a highly exciting experience. These websites give bettors access to a variety of games and betting options so they may have fun and make money at the same time. All betting platforms, however, are unique, so every bettor should be very attentive when selecting a sportsbook and take care to pick the one that best meets their interests.

With the help of BetGuide specialists, you will surely find the bookie that corresponds you the most!

We have compiled an extensive list of betting sites available on the Kenyan market for you to review and contrast. Since every bookmaker has its advantages and drawbacks, we might advise you to look for the traits that most appeal to you and choose the website that will give you the finest sports betting experience. Our team will lend you a hand in this, so don’t worry and simply have a look.




Betting Sites in Kenya With Best Bonuses


RANK OPERATOR BONUS RATING ACTION
1
BC logo
Up to 20,000 KES
New user bonus
Get bonus
2
BC logo
Up to 26,000 KES
Welcome Offer
Get bonus
3
BC logo
Up to 15,000 KES
Welcome Bonus
Get bonus
4
BC logo
Up to 14,000 KES
Welcome Bonus
Get bonus
5
BC logo
Up to KES 10,000
Welcome Bonus
Get bonus
6
BC logo
Up to KES 15,000
Welcome Bonus
Get bonus
7
BC logo
500% of up to KES 270,000
Welcome Bonus
Get bonus
8
BC logo
100% of up to KES 15,700
First Deposit
Get bonus
9
BC logo
Up to KES 30,000
Welcome Bonus
Get bonus
10
BC logo
Daily Exclusives
Get bonus



Promotional offers and bonuses are surely the things that attract new members the most. These offers permit bettors to profit from exclusive betting options and gifts that allow them to spice up and improve their betting experience. Bonuses and promotions vary from platform to platform, that’s why it is very important to familiarize yourself with your potential rewards before joining a betting website. The most appreciated promo on the Kenyan market is without doubt the “Welcome bonus” which is offered to every new member joining a platform. However, you should remember that not all companies provide such gifts, and if they do, their amount also varies from site to site. That’s why we decided to rank the most appreciated platforms that provide welcome offers.

What Is a Welcome Bonus?

A welcome bonus is a form of appreciation given to newcomers. Bookmaking companies tend to offer it as free bets, no-deposit bonuses, or cashback.

What Are Free Bets?

Free bets are a private form of a welcome bonus. You can utilize those bets to stake on the predetermined sporting event by the bookmaker with a fixed amount of gifted money.

What Is a No-Deposit Bonus?

No-Deposit Bonus is another form of welcome promotion. Usually, you’re credited with a certain amount of free cash for undergoing a certain action on the platform.

What Is a Cashback?

Occasionally, cashback can appear as a welcome bonus, but it happens quite rarely. You get a part of your stake back upon losing a bet.


Popular Sports to Bet on in Kenya

Kenya bettors are known for their unconditional love for sports, including tennis, team sports, athletics, and even eSports, which are currently gaining recognition. Kenyan athletes frequently take part in numerous international tournaments and the Olympic Games because the government encourages sports enthusiasts and experienced athletes to participate in the promotion of sports culture. However, a person's passion for sports can be also demonstrated in other ways, as for instance through their willingness to wager on their favorite team or event as by participating in and watching sporting events. Let's look at the most popular types of sports in Kenya, and then examine which websites offer the finest betting options for those sports.

Football Betting Sites in Kenya

Every bettor surely knows about football. This sport is one of the most popular in the whole world, and Kenyan sports enthusiasts are huge fans of it. It is appreciated for being very simple to understand and for the fact that playing it at an amateur level doesn’t require specific skills or training. This sport is as pleasing to watch as it is to play, which has led multiple bettors to become absolute fans of this game. You may wager on football via any betting site in Kenya, but we surely recommend you check these ones:

  • Betway
  • 1xBet
  • Melbet

Basketball Betting Sites in Kenya

Along with football, basketball has become an unconditional favorite of Kenyan bettors. Besides being very straightforward and simple to understand, it is also very entertaining to watch. This sport type is appreciated by bettors wagering on games with the possibility of a draw. Basketball is about teamwork, energy and passion, which is why it is hugely appreciated all over the globe. We recommend betting on Basketball on these platforms:

  • MozzartBet
  • 1xBet
  • Betway

Tennis Betting Sites in Kenya

Tennis is known for being a game of precision, which is quite slow but very interesting to watch. Kenyan bettors have been regularly staking on tennis for years now, and their love for this type of sport is still growing nowadays. We recommend you try betting on tennis especially on the following platforms:

  • 1xBet
  • 888Bet
  • Betway
  • Betwinner

Rugby Betting Sites in Kenya

Rugby has become well-known for being the kind of sport that offers regular shows, not to mention how entertaining it is to watch. Rugby has an international community that is appreciated for being very friendly, while the sport itself is very energetic and dynamic, which attracts tons of bettors every day. If you wish to bet on rugby with the best betting options, we advise you to register on those platforms:

  • Betika
  • 888Bet
  • Betway
  • 1xBet
  • MozzartBet

ММА

Mixed martial arts have become rather popular recently, mainly because they are a sport that mixes a variety of disciplines and is exciting to watch. This kind of sport is well-liked by bettors who enjoy fun combat games and diversity, since MMA mixes different fighting styles that are very entertaining to watch. Here’s the list of bookies we recommend to go with if you’d like to bet on MMA:

  • Betwinner
  • Betika
  • 22Bet
  • 1xBet

Cybersport

Cybersports have been very actively gaining in popularity over the past few years. Since the rise of virtual games and new technologies, this type of sport has become one of the leading ones on the betting market. Kenyan bettors adore wagering on eSports because these games offer an incredibly passionate and energetic experience. Nowadays, cybersports are available on nearly every betting site, but we suggest using the following ones:

  • SportyBet
  • 1xBet
  • CyberBet
  • HelaBet

Payment Options for Betting Sites in Kenya

The array of payment options on a betting platform is indeed a very important factor when picking the right sports betting site. If the betting platform provides only a single type of payment option, it means that you’ll have less choice when depositing your funds and withdrawing your winnings. Taking the site’s payment methods into account is indeed necessary; however, we noticed that there is one payment system that is always available on betting sites, which is M-Pesa. Let’s have a look at this method and discover the sites it is accessible on.

M-Pesa Betting Sites in Kenya

As stated previously, M-Pesa is a very popular payment system in Kenya and nearly the most appreciated one for making safe money transactions online. M-Pesa is accessible via almost every sports betting platform when depositing or withdrawing funds, and this is not without reason. The organization offers secure and rapid mobile banking services that let customers save and transfer money using mobile devices. Let’s have a look at the list of betting sites supporting M-Pesa:

  • Betway
  • Mozzartbet
  • SportyBet
  • Betika
  • 888Bet
  • CyberBet
  • SportPesa
  • Betlion
  • Odibets
  • Betsafe
  • Kwikbet
  • Shabiki
  • PlayaBet 

Are Betting Sites Legal in Kenya?

Before beginning to place bets on online wagering platforms, bettors tend to question the legality of those sites. It is natural to take precautions when entering the gambling industry; it is a sign of carefulness and wisdom. However, Kenyan bettors should not get too nervous about it since online betting platforms are absolutely legal in the country, which means that they are authorized by the government and licensed by regulatory commissions.

Registering, investing funds, and placing bets on sports betting platforms in Kenya is totally legal; however, it would be useful to always think about checking if the site you are joining is in possession of a license proving its legitimacy or not. 

Online betting platforms have been legal in Kenya since 1966 and are controlled by The Betting Control and Licensing Board.

Gambling Laws in Kenya

As stated previously, sports betting and gambling in general are authorized by the Kenyan government, which means that accessing those sites on the territory of the country will not cause any problems with the law. Kenya was even one of the first countries to authorize gambling on its territory, which is quite impressive. However, the government still established a few regulations that should prevent illegal activity from appearing on the market. Let’s discover the most important ones:

  • Kenya only allows gambling when it is carried out by a licensed operator. The three types of gambling license categories Kenya offers include sports betting, casino gaming, and lotteries.
  • It is impossible to join a betting site while being underage. Participating in gambling activity under the age of 18 could lead to several inconveniences as with the betting platform as with the law.
  • Cheating or obtaining money through illegal channels via online betting or gambling sites will lead to very negative consequences. It can end with a fine of up to KES 200,000 or a period of up to three months in jail, or both.

Licenses and Taxes

Every time we speak about legality, we also bring up licenses. Licenses are basically an instrument to demonstrate the legitimacy, legality, and permission for a business to operate. Through the use of licenses, gambling corporations are able to prove their ability to provide services and operate on the territory of a country, which is indeed necessary in order to correctly function. In Kenya, those documents are usually brought by The Betting Control and Licensing Board, which is a commission that has the official authority to grant licenses as well as change them or even suspend and revoke them.

Since participating in betting and gambling activities in Kenya is totally legal, every bet placed on a betting platform in the country is taxed. As we know, the government charges a 15% tax on gambling activities, including betting, gaming, and lotteries, in addition to a 20% tax on the daily gains owned by online gamblers. Since Kenyan authorities oblige all sports betting and gambling organizations to report their tax income in accordance with the state's laws, it is impossible to avoid paying betting taxes. 

START BETTING EFFICIENTLY – EXPLORE BETGUIDE

Every sports enthusiast who has barely begun participating in betting activity, surely hopes to receive a piece of advice that will help them navigate the betting path safely and benefit as much as they can from it. When they first start out, new bettors tend to feel a little bit lost, and frequently rush through the betting process, making mistakes that could have been avoided with the right guidance and assistance from knowledgeable professionals. It is natural to ask for help, which is why our team of experts has got your back, and is here to accompany you in your exploration of the sports betting industry. 

With the help of BetGuide, you’ll undoubtedly discover the best strategy to use your money for betting without risking your spending plan and getting the greatest return possible from your wagers. The guidance of our group will help you understand how to profit from your favorite sports while still having fun, as well as the proper techniques for becoming an expert in sports betting. Among the information accessible on the site that will permit you to master your skills, you may find the following topics:

  • Online sports betting platforms reviews
  • Promotional offers on online betting sites
  • Analysis of the most profitable Kenyan sportsbooks
  • Betting markets and types of bets
  • Affiliate programs and partnerships
  • Codes and meanings on betting websites
  • How to register on a platform
  • Ways to deposit and withdraw funds from your balance
  • Various ways to place a bet

And many other very interesting themes that all bettors, new or experienced, should take into account while performing any kind of betting activity.

Don’t pass up your opportunity to learn more with BetGuide, as it will help you improve your abilities and gain the knowledge you need to become a magnificent master of betting. We’ll see you in the “Blog” tab!

How We Rank The Best Kenyan Betting Sites

You may be wondering what are the primary factors we consider when rating online sports betting sites after reading through our articles and, in particular, our reviews of betting sites. You should be aware that our judgment and evaluation are always based on specific elements that are crucial to take into account in order to appropriately evaluate a sportsbook's performance. Among those factors, you may mainly find the following ones:


  • Exclusive features proposed by the bookmaker
  • Height of Odds 
  • Plenitude of betting markets and bet types
  • Abundance of promotional offers and bonuses
  • Greatness of payment methods for deposit and withdrawals
  • Mobile application availability along with the devices it operates on
  • Welcome bonus availability and its amount
  • Size of the sports collection
  • Possibility to participate in Live Betting 
  • Opportunity to place bets on eSports
  • Casino games and Virtuals

These criteria, according to our specialists, are the primary ones that let us assess a sportsbook's effectiveness and operation with precise accuracy because they let us characterize each of its characteristics and weigh each one's benefits and drawbacks separately. 



Questions & Answers About Betting Sites in Kenya


Which is the most trusted betting site?
There are a multitude of very neat betting sites on the Kenyan market, but local bettors mainly trust 1xBet, SportyBet and Betway.
Which is the cheapest betting site in Kenya?
There's no such thing as the cheapest betting site. All kinds of bookmakers take a percentage of your winnings, or in other words, their margin. Regarding the margin, its rates are not disclosed, so we suggest you pick the site by considering other crucial factors like the variety of sports markets, payment options, and availability of mobile applications.
Which betting site has the highest payout in Kenya?
Almost no betting platform has payout limits. Although some companies set daily withdrawal limits, which you can find in their T&C.
Where can I bet on sports?
You may bet on sports via different betting sites, including those found on this page.
What is the most profitable way to bet?
Using promotional offers and different betting options is very profitable.



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Safest Betting Sites: Our Top 3

We know that every bettor is obsessed with the idea of safety and wishes to avoid having problems with the law. Don’t worry; nearly every sports betting company available on the Kenyan market is totally legal and safe and provides only secure services that are totally legit. However, there are betting platforms that, for some reason, are considered by bettors to be safer than others; these sites seem more trustworthy than other betting platforms, and they attract more customers because of their reputation. Let’s have a look at them!


BC logo
  • Wide sports collection
  • Appealing promotions
  • Excellent services
Start Betting There are terms and conditions
BC logo
  • Android and iOS app
  • Simple to navigate
  • Reputable company
Start Betting There are terms and conditions
BC logo
  • Many options for payment
  • Licensed sportsbook
  • Mobile application
Start Betting There are terms and conditions